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What does it essentially do? Personalized searches are analyzed, user behavior patterns are traced, through algorithms and thanks to machine learning. In this way, customers' next moves are predicted and behaviors are studied to set future strategies both to retain customers and to attract new ones. Local search and search intent Google's algorithms are getting smarter and smarter. It is now possible to consider aspects such as the geolocation of the search local search and the reason behind the search itself search intent. The first element is very important to consider for those who work well in the area don't forget to include and enhance the information regarding the position.

Local search optimization uses Google Maps and your data to optimize your positioning in the SERP and to intercept a truly interested audience. Try to provide as much data as possible to Google My Business listings. Marketing-trend-B B- -CHART . Correct allocation of marketing investments The digital world is very rich in seo expater bangladesh ltd opportunities and allows you to work well even with smaller investments and budgets. Online advertising has much lower costs than traditional media and also allows greater profiling among the public. This makes it easier to invest in some actions, such as taking care of websites to make them more personalized and intuitive.



A customer who arrives on the website decides in seconds whether to purchase or not . For this reason, the navigation path must first of all be fast and must then offer all the fundamental information immediately. To understand how to best distribute resources you must first ask yourself a fundamental question where does the user come from? Smart Insights states that % of traffic to the website is generated by already known contacts and word of mouth therefore by good advertising from satisfied customers . General statistics also define email marketing, SEO optimization, social media, events, inbound and content marketing as very important.