That It Is Worth Delving Into Them Since You
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So while people can cut back on other things, like eating out and travel, they can't do so for back-to-school. The list keeps growing. Possible reason #1: The list is bigger this year because homeschooling has been prevalent since 2010. This means that the basics that kids use year after year (think: lunch boxes, backpacks, pencil cases, workbooks) aren't used much in two years so parents need to buy them. Another contributing factor is the emergence of new learning technologies and teaching methods.
Add in other new things kids need for school, like seasonal clothes industry email list and shoes, and most families find their list seems to grow. This is an example of a general supplies list for a high school student. Take a look and consider what it doesn't include, such as clothing and teacher-specific lists, and then maybe multiply that by a few examples of kids' back-to-school shopping lists. Price Trumps Brand Loyalty It's no secret that people want to save money, especially with the global economic downturn. Intuitively, this means shoppers are less likely to be loyal to a brand and more likely to buy the lowest priced item. bad news? This means marketers cannot rely too heavily on repeat website traffic and repeat customers. good news? Now's a great time to offer flashy deals and win some new shoppers.
Bulk buying is big I'll admit it. This trend originally came from my mom instincts, but it turns out I was right. When people save money, they tend to buy products in bulk. Yes, so is back-to-school shopping. When I looked at the keyword bulk on my keyword analysis tool, there was an incredible increase in school-related products sold in bulk. From 2019 to 2018, the number of padded backpacks increased month-on-month, which is jaw-dropping. One of the reasons this piece backpack is such a hit may be that groups of parents buy together for multiple children such as cousins and close family and friends. Bulk buy back to school. In-store shopping is back in vogue A Deloitte survey found that of parents plan to do most of their shopping in-store. I don't know about you, but I didn't expect that. The trend has leaned heavily towards online shopping over the past few years.
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