Building a website in accordance with SEO - Guide

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In general, the structure of your website should be clear and helpful. Particular attention should be paid to the lack of duplicate content - both within the website and other places on the Internet. It's also good to add meta tags (both title and description) so that your page is properly described.

2. Responsiveness
According to the latest research by statista.com, in the fourth quarter of 2022, almost 60% of Internet traffic came from mobile devices . This means that adapting the website not only to desktops (computers and laptops), but also to typical mobile devices, i.e. tablets and smartphones, is a must.


Also read: Positioning of stores

Creating a responsive website will have a positive mobile number list impact on SEO , because it will improve user experience, which is one of the most important factors verified by Google robots (so-called crawlers). In this case, it is worth getting acquainted with the mobile-first rules.

3. Performance
The faster your website works, the better. Pay attention to the overall loading times and the loading of individual elements of the site (including those that "weigh" the most).



A professional SEO agency will help you optimize your website comprehensively. You don't have to do it yourself. If, however, you want to initially verify the state of your website - use Google PageSpeed ​​Insights (a tool for testing website performance).

A free SEO audit that determines the advantages and disadvantages of your website in terms of content optimization and technical optimization is also a good solution .